Your BRAND is the promise you make to your audience. In "The Art of Brandtelling: Brand Storytelling for Business Success" author Arthur Germain offers readers practical tips and techniques on brand storytelling for businesses of all sizes. Listen as Arthur navigates through Sticky Stories and POV, explains his Brand Voice Checkboard and other ways to identify and measure your marketing efforts, leading to greater growth and profitability.

Training What every manager thinks about and needs responses to. Hear from Barbara DeMatteo of Portnoy Messinger Pearl & Ryan Reilly of Sandler Training discuss the importance of Training in your company. They will address such topics as: What type of training works best When to institute training Training Strategy, Structure and Playbook The use of Technology with today’s Training

Empower Your Business at the Trade Shows and Meetings & Incentive Travel Workshop On March 13, 2020, a national emergency was declared in response to the COVID-19 outbreak. Business came to a screeching halt and this was not truer than in the travel and trade show industries. People stopped flying and trade shows were cancelled. Everyone entered a new normal with companies pivoting to find new ways to operate. The state of Meetings & Incentive Travel and Trade Shows today · Hybrid Events · Health and Safety Measures · Digital Transformation · Reduced Attendance · Industry-Specific Impact · Gradual Recovery · Potential Growth Opportunities With the return of corporate business travel, companies are experiencing a resurgence in travel leading to a robust revival of trade shows and meetings & incentive travel events. Hear what our experts have to say. Laura Palker, CEO, Travel Show Solutions Center Dianne Heffernan, Chief Events Officer, CCE Global Meetings and Incentives

Are you looking to optimize your office space and effectively manage key aspects for improved productivity? Watch this educational workshop as we delve into the world of Office Space & Management, featuring expert speakers in Furniture, Flooring, LED Lighting, Shipping, and Cost Optimization. This workshop will equip you with practical knowledge and strategies to transform your workspace into a productive and efficient environment. Learn from industry professionals and gain valuable insights on essential aspects of office design, infrastructure, and cost-saving techniques. Workshop Highlights: • Furniture Selection and Placement • Flooring Options for Performance • LED Lighting Solutions for Energy Efficiency • Shipping and Logistics Best Practices • Cost Optimization Strategies for Office Operations Our featured speakers include" Joe Ogno | FlexSpaceNY Tim Binkis | ICC Logistics Jay Ryan | Kilfinane Energy Patrick Delehanty | Schooley Mitchell

Welcome to the world of basic business technologies, where innovation and efficiency converge to propel organizations to new heights. In today's rapidly evolving digital landscape, a wide array of tools and technologies are reshaping the way businesses operate, communicate, and thrive. Gone are the days of typewriters and filing cabinets and welcome to the world where technology converges with communication, revolutionizing the way we connect and collaborate. In the realm of basic technologies and VoIP phones, a new era of seamless, efficient communication has emerged, empowering businesses and individuals to break free from the limitations of traditional telephony. Forget the clunky landline phones tethered to cords and restrictive phone systems. Today, we enter an age where Voice over Internet Protocol (VoIP) phones reign supreme, offering a myriad of possibilities and transforming the way we communicate. Operating systems and productivity software play a crucial role in optimizing workflows and enhancing collaboration within businesses. Software solutions that empower employees to create, edit, and share documents, spreadsheets, presentations, and more, streamlining communication, fostering collaboration, and increasing productivity across teams. Listen in as our Experts explain: Connor Robertson of Techworks Eric Goodstein of VoIPX

Join Us for a Marketing Success Event We are excited to invite you to our upcoming event, "Get Results: 3 Proven Steps to Effective Marketing," where we'll share the strategies and tactics that can help your business succeed in today's competitive market. Our expert speakers will take you through a step-by-step guide to effective marketing, including how to build a winning marketing strategy, create visuals that convey your message, and best ways to reach your target audience. You'll also learn how to measure the effectiveness of your marketing campaigns and optimize them for maximum results. This event is designed for business owners, marketers, and anyone looking to take their marketing game to the next level. You'll have the opportunity to network with other business professionals while learning from the best in the business. Our speakers include: Arthur Germain, Principal and Chief Brandteller Eliud Custodio, President of Turn One Studio Bill Corbett, President of Corbett Public Relations

An Inside Look at the Current Landscape The last few years have been like a roller coaster. We had a booming economy, running on all cylinders and then, suddenly, the Covid Pandemic hit, bringing people and businesses to a complete halt. And now we are living with the fallout of the pandemic. Corporate America moved out the office and into the Home and there was a mass exodus out of Manhattan into the Suburbs. Housing prices on Long Island skyrocketed due to extremely high demand coupled with limited inventory. Bidding wars erupted with selling prices going for $100,000 over offering. And then came the Fed with rising interest rates. Normally this would mean housing prices drop, but did they, or did the merely slow down. Topics include: • From First-time buyers to Seniors considering their options • Common and Costly Mistakes property owners make • Returning to the Office • General Strategies to Avoid Let's hear from our Experts: Seth Ben-Ezra is a Real Estate Lawyer handling hundreds of closings each year. Alex MacPherson is a banker with over 25 years of experience in guiding borrowers through purchasing or refinancing properties. He also assists them in planning for future purchases or sales. Both have first-hand knowledge of the Real Estate Market, where it was and where it is today. We will put them to the test and ask where is it going tomorrow.

Learn about ERTC (Employee Retention Tax Credits) and Surcharging, Cash Discounts and Convenience Fees on Credit Card charges and much more.

No one wants to talk about Insurance. Hear from the experts on what you should know about Commercial Insurance and Health Benefit Plans. Jonathan Carroll of Bradley & Parker and Aimee DiBartolomeo of Premier Benefit Plans